EDITORIAL APPROACH, AWARD-WINNING OUTCOME
Toll Brothers Georgia wanted high-end finishes in their flagship models to shine with an aspirational, yet approachable feel. This Hendricks model showcased a wide selection of specialty materials and milling that demonstrate available upgrade options from their Design Center, and the interior design by Unscripted Interiors brought approachable context to make it feel like home.
While my editorial lighting approach recommends interior lights be off to maintain a clean and natural feeling atmosphere, the Toll Brothers branding guide calls for interior lights to be on. Crafted strobe enabled me to work around the drawbacks of interior lights by mitigating color shifts and accentuating dimensionality to bring back the natural feel that’s signature to the aesthetic I deliver.